“Honest” Base Price

Concerning "honest" base price and other novel numbers...



For easier comparison, Non-Subjective Valuing® provides monetary value in rounded numbers, including in the categories of Base Price and “Honest” Base Price(*). We will use USDollars for this example.

For the first time ever, the user can instantly match apples with apples in all relevant Supermini categories, including included equipment.

Simplified illustration:

Suppose two Superminis are identical in every imaginable respect, except that one comes with all wheel drive, automatic transmission and side impact air bags at 10.000 Euros and the other does not at 9.950 Euros.

Obviously, the 10.000 Euro car is the better buy, all other things being equal.

Since in real life all other things, such as quality of workmanship, reliability, or economy, etc., are never equal, “Honest” Base Price is only one considerable value-affecting factor, although an important one. It matches the average values of some important equipment included in various cars respective base prices. At times, we might find that while the listed base price of comparative automobile “A” is less than that of competitor vehicle “B”, once we equip Supermini “A” with the options “B” has already included in its base price, “A” will actually cost more!

Carvalu.com™ may have studied/calculated values of qualities and items such as “Overdrive automatic transmission with lock up,” or “Four wheel disc brakes with four wheel anti-lock braking system,” under “PERFORMANCE,” or SAFETY,” etc., but most of the following value-affecting factors are specifically incorporated in our “Honest” Base Price consideration:

ABS BRAKES
ADJUSTABLE TILT HEAD-RESTS
AIR CONDITIONING
AIR FILTER
ALL WHEEL DRIVE
ALLOY WHEELS
AM/FM RADIO
AUTO UNLOCK
AUTO SEAT BELTS
AUTOMATIC HEADLIGHTS
AUTOMATIC TRANSMISSION
AUTOMATIC DAY/NIGHT MIRROR
AUTOMATIC CLIMATE CONTROL
CARGO NET
CARGO TIE DOWN
CASSETTE PLAYER
CD PLAYER
CD PRE-WIRING
CELL PHONE WIRING
CENTRAL LOCKING SYSTEM
CHILD SAFETY REAR DOOR LOCKS
CHIME HEADLIGHTS WARNING
CHROME GRILLE
COMPASS
CRUISE CONTROL
DELAY OFF LIGHTS
DISC BRAKES
DRIVER FOOT RESTS
DRIVER EXPRESS WINDOW
DUAL TEMPERATURE AIR CONDITIONING
ENGINE BLOCK HEATER
ENGINE OIL COOLER
ENHANCED TRANSMISSION
EXTRA MOLDINGS
EXTRA INTERIOR LIGHTS
EXTRA CONTROLS
FOG LIGHTS
FOLDING MIRRORS
FOUR WHEEL DRIVE
FULL SIZE SPARE TIRE
HEATED SEATS
HEATED POWER MIRRORS
HIGH QUALITY SOUND
ILLUMINATED VISOR MIRROR(S)
INTERMITTENT REAR WASHER/WIPER
KEY PAD ENTRY
KNEE BAG
LEATHER WRAPPED STEERING WHEEL
LEATHER UPHOLSTERY
LUGGAGE RACK
MAP POCKETS
MAP LIGHTS
MUD GUARDS
PANIC ALARM
PICNIC TABLE
POWER STEERING
POWER MIRRORS
POWER MIRRORS WITH MEMORY
POWER SEATS WITH MEMORY
POWER OUTLET(S)
POWER LUMBAR SUPPORT
POWER ANTENNA
POWER WINDOWS
POWER SEATS
POWER ADJUSTABLE PEDALS WITH MEMORY
POWER DOOR LOCKS
REAR AIR CONDITIONING/HEATER OUTLET
REAR CUP-HOLDER
REAR DEFOGGER/DEFROSTER
REAR WASHER/WIPER
REAR FOLDING SEATS
REAR AUDIO CONTROLS AND HEADPHONE JACKS
REMOTE RELEASES
REMOTE KEYLESS ENTRY
REVERSE SENSING SYSTEM
ROCKER PANELS
RUNNING BOARDS
SIDE IMPACT AIR-BAGS
SIZE
SKID PLATES
SLIDING REAR WINDOW
SPARE TIRE COVER S
TAINLESS STEEL EXHAUST
SYSTEM MONITOR
THEFT DETERRENT SYSTEM
TILT/TELESCOPIC STEERING WHEEL
TINTED WINDOWS
TRAILER/TOW/HITCH GROUP
TRUNK ORGANIZER
TWO-TONE PAINT
UNDER-HOOD LIGHT
V6/V8 ENGINE
VARIABLE ASSIST POWER STEERING
WHITE DESIGN TIRES
WOOD INTERIOR TRIM.


A Good Idea by the Esteemed Competition

A leading cost guide does advocate the consideration of “ownership cost information” as being an important element of value. They are on the right track.

If two cars are priced identically but their operating costs differ greatly, the consumer (and the car maker) should know about this.

Of course, the attribute of “ownership cost” is only one of a very great number of value-affecting factors we should consider. Since it is partial, value determination based on selective facts is misleading and unscientific. “Honest” Base Price is no exception. Comfort, safety, style, reliability, workmanship and performance are some other elements that must be studied in toto for determining the true monetary worth of an SUV.

Weigh just how helpful is it to know if a specific Supermini has low maintenance cost, if we do not know how safe, reliable and comfortable it is? When buying or leasing, the contemplation of any single attribute is valid only on the basis of “ALL OTHER THINGS BEING EQUAL,” which is… never.

A much better idea

In other words, simply listing in a vacuum correct statistical figures for “depreciation,” or “maintenance” is not nearly enough for at least two reasons:

Without Non-Subjective Valuing®, neither the consumer nor the manufacturer is able either:

1. accurately and rapidly to determine the relative importance of the hundreds of relevant value-affecting factors or

2. to understand in context what these numbers mean.

Where is the yardstick in other buying guides?

For instance, safety is more important to most of us than resale value, yet by precisely what amount to the community, and by exactly what degree to a specific individual? And how do all these differences in facts and their respective relative importance levels translate into distinctive dollar values?

Only Non-Subjective Valuing® has the answers.

(*) Carvalu.com TM discernment based on our patented calculation methods and concepts.

No dishonesty is implied.